Garth Brooks controversy: Bud Light drama follows Super Bowl walkout (2024)

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John Rich reacts to Garth Brooks' decision to sell 'every brand of beer'

Big & Rich's John Rich says Garth Brooks might find out people aren't buying Bud Light amid the beer giant's controversy after Brooks revealed he'd be selling 'every brand' of beer at his Nashville bar.

Garth Brooks is a beloved country icon and performer with dozens of hits and millions of albums sold.

But he's had his share of controversy throughout his multi-decade career.

Most recently, Brooks drew backlash after he entered the fray about Bud Light and its partnership with transgender activist and TikTok star Dylan Mulvaney.

Brooks is opening a bar in Nashville later this summer, The Friends In Low Places Bar & Honky Tonk, and spoke about his plans for the bar in an interview with Billboard, which include selling "every brand of beer."

JOHN RICH REACTS TO GARTH BROOKS' DECISION TO SELL 'EVERY BRAND OF BEER' AMID BUD LIGHT DRAMA

"I want it to be a place you feel safe in. I want it to be a place where you feel like there are manners and people like one another. And, yes, we’re going to serve every brand of beer. We just are. It’s not our decision to make," Brooks said during a panel for Billboard Country Live. "Our thing is this: If you [are let] into this house, love one another. If you’re an a--hole, there are plenty of other places on lower Broadway."

Garth Brooks controversy: Bud Light drama follows Super Bowl walkout (2)

Garth Brooks recently said he would carry every kind of beer at his new Nashville bar. (Suzanne Cordeiro)

While some fans were supportive of Brooks, others were vocal in their disapproval of his comments and decision to sell Bud Light.

"If you live in Tennessee, I recommend you never go to @garthbrooks new bar. They’re going to sell Bud Light and apparently he thinks we’re ‘a—holes’ if we don’t like it. Make sure all your friends know that," one person wrote on Twitter.

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Another spoke of getting rid of a collection of Brooks’ music, noting, "My trash bin is full...I threw out everything that had Garth Brooks name on it."

"I was a huge fan of yours back in the early nineties, before you fell into the trap of being a star...," a third wrote. 'It was always about your fans. Now, we're, 'a--holes' for boycotting Budweiser? Welcome to the boycott."

Garth Brooks controversy: Bud Light drama follows Super Bowl walkout (3)

Garth Brooks has become a country icon but not without his share of controversy. (Shannon Finney)

Brooks has courted controversy at other points in his career for bold stances and choices.

Banned music video

Brooks released his song "The Thunder Rolls" in 1991, with lyrics alluding to cheating and abuse. An additional verse, omitted from Brooks’ version but later added by country star Tanya Tucker in her version, also alludes to the wife in the story seeking revenge through murder.

For the music video, Brooks played the part of the cheating and abusive husband, with scenes that hint at the fourth verse’s contents. According to the 2009 book "The Garth Factor: The Career Behind Country Music’s Big Boom" by Patsi Bale Cox, Brooks’ label screened the music video for a group of women who approved of the content and considered it a powerful statement against domestic violence.

GARTH BROOKS ANNOUNCES NEW LAS VEGAS RESIDENCY, 'GARTH BROOKS/PLUS ONE'

The violent nature of the music video got it banned by The Nashville Network (TNN) and CMT. A representative for CMT at the time said the network was "in business to entertain, not to promote or condone gratuitous violence or social issues," according to the book.

At the time of the video’s controversy, Brooks told Entertainment Weekly, "This is real life. Where I’m from, people aren’t afraid to talk about it."

Despite the controversy, Brooks won the CMA video of the year award later that year.

Garth Brooks controversy: Bud Light drama follows Super Bowl walkout (4)

Garth Brooks poses for a portrait session in 1991. That same year, he released the controversial music video for "The Thunder Rolls," which ended up banned on two networks. (James Schnepf)

"We Shall Be Free" and Super Bowl walkout

In 1992, in the wake of the Los Angeles riots, Brooks released "We Shall Be Free." The song imagines a world where people are free from hunger, homelessness, hom*ophobia and racism and have both freedom of religion and speech.

The following year, Brooks was set to perform the national anthem at that year’s Super Bowl. He also had an agreement with NBC to air the music video for "We Shall Be Free" before the game.

The network initially refused to air the video, which included intense imagery, such as the KKK burning a cross, flag burning, violent incidents, starving children and positive imagery of people coming together.

WATCH: GARTH BROOKS TALKS DOCUMENTARY "THE ROAD I'M ON"

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Brooks reportedly left the stadium 45 minutes before he was to perform. According to his 2019 A&E documentary, "Garth Brooks: The Road I’m On," Brooks felt the network was making excuses for not airing the video.

NBC reportedly looked for a last-minute replacement but ultimately agreed to air the video, and Brooks performed "The Star Spangled Banner" as planned, accompanied by Oscar winner Marlee Matlin performing the song in American Sign Language.

Garth Brooks controversy: Bud Light drama follows Super Bowl walkout (6)

Deaf actress Marlee Matlin joined Garth Brooks for his performance of the national anthem at the 1993 Super Bowl. (George Rose)

According to former NFL Executive Director Don Weiss’ book,"The Making of the Super Bowl: The Inside Story of the World’s Greatest Sporting Event," Brooks walking out resulted in the requirement that all Super Bowl renditions of the national anthem be prerecorded.

Brooks celebrated the 25th anniversary of the song in 2017 with an updated music video released on his Facebook page.

"I didn’t think it would be controversial, but when this song first came out, it was not welcomed with opened arms," Brooks told People in 2017. "I guess I’m always surprised because, I guess, I’m just one of those ignorant guys who thinks that everybody kinda feels the same and, man, we don’t."

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Chris Gaines Alter Ego

After 10 years of dominating the charts, Brooks unexpectedly presented his alter ego, Chris Gaines.

Gaines was a fictional rock musician from Australia with dark hair and a soul patch. The character appeared in a mock episode of VH1’s "Behind the Music," and there was even a potential Chris Gaines biopic. When Brooks hosted "Saturday Night Live" that year, he appeared as himself but performed as Gaines as the episode’s musical guest.

An album was released, "Garth Brooks in…The Life of Chris Gaines," put together as a greatest hits of Gaines’ previous (and non-existent) five albums. Despite the confusion created by the character, Brooks scored a Billboard Top 40 pop single with the song "Lost In You."

Garth Brooks controversy: Bud Light drama follows Super Bowl walkout (7)

The album cover for the Chris Gaines character created by Garth Brooks. (Capitol Records)

In a recent interview during Billboard Country Live, Brooks said he still loved the character and was interested in doing more with Gaines.

"The Gaines project was a lot of time put in because it’s not natural. You’re acting on a record, but I want to do it simply for people who love the Gaines project," the 61-year-old said.

"And, selfishly, I love the Chris Gaines record. So, I want to do it for me. It challenged me as a vocalist," added Brooks. "So I don’t know when we’re going to get to it, but it’s on the list."

GARTH BROOKS RETURNS FROM RETIREMENT AFTER 13 YEARS, MOVES COUNTRY MUSIC FORWARD WITH NEW ALBUM

Garth Brooks controversy: Bud Light drama follows Super Bowl walkout (8)

Garth Brooks performs onstage for the class of 2021 medallion ceremony at the Country Music Hall of Fame and Museum in Nashville on May 1, 2022. (Terry Wyatt/Getty Images for Country Music Hall of Fame and Museum)

Family Struggles

Brooks has been happily married to fellow country icon Trisha Yearwood for nearly two decades but has admitted he wasn’t always the ideal partner.

"I sucked at being a husband. I was horrible at it. I was horrible at being a dad. I had to get my s--- together," Brooks told Billboard recently.

Before his marriage to Yearwood, Brooks was with his first wife, Sandy Mahl, from 1986 to 2001. They have three daughters together — Taylor, August and Allie.

"I was on the front page of the USA Today for being a bad husband and man," Brooks recalled. "I’d have never survived that if there had been social media, ever."

In his "Garth Brooks: The Road I’m On" documentary, Mahl spoke about the toll the singer’s career took on their marriage.

GARTH BROOKS' EX-WIFE STUNS SINGER WITH REVELATIONS IN NEW TV DOCUMENTARY

Garth Brooks controversy: Bud Light drama follows Super Bowl walkout (9)

Garth Brooks and Sandy Mahl during the 21st Annual People's Choice Awards in 1995. Brooks recently admitted he "sucked at being a husband." (Ron Galella/Ron Galella Collection via Getty Images)

"He'd be gone eight to 10 weeks at a time. He'd come home, [and] there would be No. 1 parties, or shows, or CMAs, or ACMs, American Music Awards. So, it was constantly going. But we both grew apart really, really quickly," Mahl said.

"I don't think either of us had stopped to think about how this would change our lives," she later added.

In a 2020 interview with Fox News Digital, Brooks said Mahl’s perspective surprised him but gave him a greater understanding of their past.

"I heard things from her that she told me our whole life, but I didn't hear them until now," he said. "And so my respect and love for her is through the roof for what she went through and how she's handled it as well."

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Brooks and Mahl finalized their divorce in 2001, and the "If Tomorrow Never Comes" singer married Yearwood in 2005.

Garth Brooks controversy: Bud Light drama follows Super Bowl walkout (10)

Trisha Yearwood and Garth Brooks have known each other since the late 1980s but didn't marry until 2005, after they were both divorced. (Jeff Kravitz/FilmMagic for iHeartMedia)

The couple initially met in the late 1980s but were married to other people and did not pursue a relationship until they were both single.

"I was lucky enough to get to marry my best friend" Brooks told Fox News Digital. "So, here you go. We've known each other since 1988 or '87, and so we've kind of been through it all together. And we've talked about this a long time. If we would have gotten married back in the late '80sI don't think our marriage would have survived the ‘90s or our careers would not be what they were.

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"So, I think everything happens right at the right time," he added. "And if she was the mother of the children, our three children wouldn't be who they are either. They got the right amount of their mom in them, the right amount of me in them and the right amount of Trisha's influence in them as well. So I think everything happens for a reason at a time. And I think she would probably tell you the same thing."

Garth Brooks controversy: Bud Light drama follows Super Bowl walkout (2024)

FAQs

What country singer is not selling Bud Light? ›

The Country World Is Divided On Bud Light

While some country stars including John Rich, who does not sell Bud Light at his own Nashville bar, because he found it wasn't selling, support Brooks' stand others have spoken out against the beer brand. Travis Tritt, for example, has banned Budweiser products from his tour.

Why did Garth Brooks do Chris Gaines? ›

Back in 1999, Brooks, already a country superstar, wanted to explore more genres and decided to do so through a rock persona. Thus, the character Chris Gaines was born, and Brooks was even developing a film around the character, titled The Lamb. The movie never came to fruition, but an album, Garth Brooks…

What country singer threw a chair? ›

Morgan Wallen speaks out after Nashville arrest for throwing chair: 'I'm not proud of my behavior' The country star was charged with reckless endangerment and disorderly conduct. Emlyn Travis is a news writer at Entertainment Weekly with over five years of experience covering the latest in entertainment.

What singer shot Bud Light Cans? ›

Kid Rock was spotted drinking a can of Bud Light at a concert on Thursday, TMZ reported. The musician in April shared a video of himself shooting up cans of the beer and cursing the brand. The company's social media campaign featuring trans influencer Dylan Mulvaney sparked a right-wing backlash.

Why did Sirius drop Garth Brooks? ›

As the tour winds down, Brooks says he felt it was time to close the radio chapter as well. “[The Garth Channel] sold a ton of tickets for us on the [arena] tour and a ton of tickets for us on the stadium tour and now the drive for what it was and what it stood for is coming to a close,” he tells Billboard.

What was Garth Brooks' alter ego? ›

Years ago, Garth Brooks debuted his bizarre alter ego, Chris Gaines. It confused people, but did you know the experiment was part of an elaborate plan?

What movie role did Garth Brooks turn down? ›

Sanderson claims that Garth Brooks had been offered multiple movie roles years ago, including “Twister” and “Saving Private Ryan.” The singer apparently refused a role in “Saving Private Ryan” because he did not want to share a spotlight with the likes of Matt Damon and Tom Hanks.

What does George Strait's son do for a living? ›

George Strait Jr., who is a graduate of Texas A&M, competed as a Professional Rodeo Cowboys Association team-roping competitor. Strait was able to watch his son compete at the Houston Livestock Show and Rodeo in 2006 shortly before taking the stage for his own performance.

Who is the number one country singer of all time? ›

George Strait

George Strait has more No. 1 hits than any other artist in any genre (including Elvis). As contemporary country music has shifted its style through the years, the Texas-native has remained steady playing traditional country music and been extremely successful at it.

Who is the highest paid country singer of all time? ›

Known for her iconic voice and larger-than-life personality, Dolly Parton tops the list as the wealthiest country singer.

What country music star pulled Bud Light from his bar? ›

Country star John Rich revealed during an appearance on Fox News in April that he had pulled cases of the brand from his bar in Nashville, Tennessee. "The customers decide. Customers are king," Rich said on the since-canceled Tucker Carlson Tonight. "I own a bar in downtown Nashville.

Who are the celebrity endorsem*nts on Bud Light? ›

Bud Light has released its 60-second Super Bowl LVIII ad spot starring Sonny Valicenti, Peyton Manning, Post Malone and Dana White. The ad is part of its Easy to Drink, Easy to Enjoy platform, which debuted during Super Bowl LVII with an ad starring Miles and Keleigh Teller.

Who is singing in the new Bud Light commercial? ›

Sonny Valicenti, Peyton Manning, Post Malone, Song by Steppenwolf.

Who is the country singer sponsor of Bud Light? ›

Partnering with Zach Bryan, one of the hottest names in country music, is just a great opportunity for us to continue to connect with our fans across country music.” Bud Light's music activities for 2024 include tie ins with Stagecoach and Lollapalooza, as well as a country music program with Live Nation.

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